The Publisher Podcast by Media Voices

TheMediaBriefing: Owain Rich on the opportunities and challenges of VR storytelling

In this week's episode of TheMediaBriefing, we talk to Owain Rich, co-creator of the Trafficked VR experience, about the opportunities and challenges that come with making a VR film. Topics of discussion include the challenges of distribution of VR content, how to create immersive audio, and what form monetisation of VR should take. In the news round-up, Chris and Esther discuss Apple News' appointment of an editor in chief, a plethora of original video plans, and Facebook's sop to publishers over its Instant Articles.

TheMediaBriefing: Author and podcaster Emma Gannon on authenticity and 'the influencer'

In this week's episode of TheMediaBriefing, we talk to author, blogger and podcaster polymath Emma Gannon about the death of 'the influencer', balancing authenticity and commercial concerns, and the relative value of corporate and personal brands. In the news round-up Chris and Esther talk about Facebook's original video programme being delayed and its efforts to take over the internet enter the food ordering marketplace, discuss Wired's edition-based entrance onto Snapchat discover, and try very hard not to swear while talking about net neutrality rules being overturned.

TheMediaBriefing: Cosmopolitan UK's editor-in-chief Farrah Storr

In this week's edition of TheMediaBriefing, Esther talks to Cosmopolitan UK's editor-in-chief Farrah Storr about the brand's Snapchat success, whether women's magazines have a duty to be representative of an entire gender, and what the magazine might look like in the future. In the news roundup Chris and Esther discuss Snap Inc's disappointing results, El Pais' plans partnership with Amazon to deliver a print product in under two hours and why Amazon Prime is launching a live concert division. An argument ensues over who owns the MediaBriefing office crown.

TheMediaBriefing: The New European's Matt Kelly on bravery and business models

In this week's episode of TheMediaBriefing, The New European's editor Matt Kelly discusses the respective strengths of right- and left-wing rhetoric, the ephemeral nature of pop-up publishing, and what it means for the paper to have been rewarded with four prizes at the British Media Awards last week. In the news round-up Chris and the newly-married Esther discuss Snapchat, Twitter and Facebook's race to own video, newspaper owners' desperate pleas for advertisers to come back to print and Airbnb's new print partnership with Hearst. In our new regular feature 'Who Hath Blighted The Consumer This Week' we discuss whether anyone really needs an IoT-enabled salt shaker.

TheMediaBriefing: Virtual Umbrella's Samantha Kingston on the opportunities of VR marketing

In this episode of TheMediaBriefing's podcast, Virtual Umbrella co-founder Samantha Kingston explains the business case for VR marketing, takes us through what is required before the technology is mainstream, and describes the kinds of experiences that are best for convincing people of the medium's potential. Chris tries and fails to not mention the VR mode of Resident Evil 7. In the news roundup Chris and Peter discuss the duopoly's latest moves in terms of ad-blocking and cloning Snapchat, Reed Hastings saying Netflix's biggest competitor is 'sleep', and launch a new feature called 'Who Hath Blighted The Consumer This Week?'

TheMediaBriefing: Bauer's head of ePublishing Jim Foster on native app strategy

On the latest episode of TheMediaBriefing, Bauer's head of ePublishing Jim Foster takes us through the publisher's app and distributed publishing strategies and provides a look back at how the company went from having no apps to considering one for each publication. Chris and Esther try not to sound too incredulous when he describes a time in magazine publishing when the market could support multiple magazines about carp.

TheMediaBriefing: Trinity Mirror's digital innovation editor Alison Gow

In the March 28th episode of TheMediaBriefing, we talk to Trinity Mirror's digital innovation editor Alison Gow on the opportunities afforded by live video for national and regional media, in addition to talking AR and best practice for engaging with communities on social platforms. In the news round-up Chris and Esther discuss the ongoing YouTube ad blackout, why reddit is introducing profile pages, Twitter's new premium offering and more success for The Times' subscription model.

TheMediaBriefing: NewsThump founder Richard Smith

The definition of Fake News went from 'specific term for misinformation spread via social networks' to 'objective fact I disagree with' within a week of its conception. In the same way you can physically watch bamboo grow, you could watch the the term 'fake news' become meaningless with your bare eyes. While the term itself is nebulous and ill-defined now, the responses to it have been very real and concrete. Facebook, a vector for the spread of misinformation, has now implemented its response, making it much harder for users to spread 'fake news'. But there are other efforts underway behind the scenes, and attempts to curb the spread of misinformation is hitting satirical humour sites too. In this episode of TheMediaBriefing's podcast, NewsThump's founder Richard Smith explains how his site has been caught in the crossfire. In the news round-up, Chris and Esther discuss TMB favourite Quartz becoming profitable after four years, George Osborne's ascension to editorship of the London Evening Standard and how the Hustle email newsletter raised $300k from its readers in 55 hours.

TheMediaBriefing: 'Beyond the Article' author Kevin Anderson

In this episode of TheMediaBriefing's podcast we talk to Kevin Anderson, author of the Beyond the Article: Frontiers of Editorial and Commercial Innovation report for the Reuters Institute. We discuss platform plurality, the need for good project managers and why editorial and commercial innovation need to be wed. In the news round-up Chris and Esther discuss the Metro's circulation 'success', Vimeo's 360 video project and Instant Article disappointment.

TheMediaBriefing: Ethical Journalism Network director Aidan White

In this episode of TheMediaBriefing, we speak to the director of the Ethical Journalism Network Aidan White about publishers, platforms and fake news, before hearing about the ongoing problems for self-regulation in China and the pressures on journalists and publishers outside of the UK.

TheMediaBriefing: Editorial cartoonist Andy Davey

In this episode of TheMediaBriefing podcast, we speak to editorial cartoonist Andy Davey to dicuss his work for the Guardian; The Sun; Private Eye; Punch and more, and discuss how the homogenisation of digital news brands can be stopped. In the news roundup, Chris and Esther debate the pros and cons of Google AMP for publishers, reported declines in the number of editorial staff at the FT, Slate, Thrillist and other, and Esther fails to prevent Chris evangelising about virtual reality and its use at publishers.

TheMediaBriefing: Digital Media Strategies special

In this very special episode of TheMediaBriefing podcast, we hear from four speakers at Digital Media Strategies '17, Europe's premier media conference. In the news round-up, Chris and Esther discuss Facebook, Google and Playboy.

TheMediaBriefing: Facebook's Nick Wrenn on 'fake news'

Facebook dominates any conversation about media in 2017. Whether it's an examination of its role in disseminating journalism, its status as a vector for 'fake news' or its position as one of the digital advertising duopoly, it's an unmissable feature of the media landscape. In this episode of TheMediaBriefing we speak to Facebook's head of news partnerships EMEA Nick Wrenn to discuss those issues and how they affect the publisher-platform relationship.

TheMediaBriefing: News UK's Helen Philpot

In this week's episode of TheMediaBriefing, News UK's director of business change Helen Philpot takes us through the challenges and opportunities of change for a large media business, with a focus on where News UK looks for inspiration and sets goals for new endeavours. In the news round-up, Chris and Esther discuss the Guardian's membership growth, the strengths and weaknesses of Snap ahead of its IPO, and Medium's new subscription model.

TheMediaBriefing: Glamour's Jo Elvin

In the latest, entirely Trump-free podcast, we hear from Glamour UK's editor in chief Jo Elvin on its recent format change and price drop, its enduring place in the minds of its readers and how the magazine and society are reciprocal reflections of one another. In the news round-up, Chris and Esther talk Guardian rumours, print closures (we don't seek these out, we swear!) and the latest skirmish in the Facebook-Snapchat war.

TheMediaBriefing: Mashable's UK editor Anne-Marie Tomchak

In this edition of TheMediaBriefing's podcast, Mashable's UK editor Anne-Marie Tomchak tells us about how the digital brand is using social to reach an ever-more vital and relevant audience. Chris and Esther discuss Trinity job losses, a wobble about online video news and Quartz's pivot away from events to a subscription-based business.

TheMediaBriefing: The Times' Joseph Stashko

In this second edition of TheMediaBriefing's podcast, we hear from The Times' and Sunday Times' digital news development editor Joseph Stashko about the past, present and future of publishers' newsletter strategies and how they can support a commercial proposition. Also, Chris and Esther hesitantly try to pronounce a lot of names of European companies and segue into a discussion about comment sections. Stay tuned throughout the podcast for a promotional 10 percent discount code for our upcoming Digital Media Strategies 2017 event!

TheMediaBriefing: Metropolis Magazine's Vanessa Quirk on the future of podcasting

In the first podcast of 2017 Chris and Esther take a whistlestop tour through all the media news of the past week, we speak to podcasting guru Vanessa Quirk to find out what it'll take for the medium to become (more) mainstream, and we get a special guest appearance from Alexa herself.

TheMediaBriefing: The Memo's Alex Wood

In this lightly festive episode of TheMediaBriefing, the TMB editorial trio discuss whether apps are the future of magazines, the long-term viability of the "Trump bump" and hear from The Memo's founder and editor-in-chief Alex Wood ahead of the tech site's push into the U.S.

TheMediaBriefing: Quartz's Simon Davies

Simon Davies of Quartz tells us how the international business-focused news outlet builds innovation and product development into the workflow. Later, Chris and Esther tempt fate.